Grow Your Ecom Store Profitably With Google Ads.
Consistent scale, ROAS and targeted traffic. No more facebook fluctuations. It’s awfully frustrating when business is inconsistent. Tap into the blue ocean of Google Ads and scale your store consistently and profitably.
business should not be hard, scale your business predictably
Your customers are already searching for your products, do you have the right strategies to bring them to your site?
Shopping Feed Management
Free Case Study BREAKDOWN
$100,000 Per Month, 61x ROAS
Transparent, measurable results keep us in business
We Get Actual Results For Our Clients
$33,239.44 Conversion Value
Client Profile: Ecommerce, Furniture
£139,996.76 Conversion Value
Client Profile: Ecommerce, Kitchen Appliances
$57,697.09 Conversion Value
Client Profile: Ecommerce, Children’s Costume
$21,728.22 Conversion Value
Client Profile: Ecommerce, Sunglasses
$6,399.69 Conversion Value
We scale your ad spend only when profitable. Kill unprofitable ads and scale the profitable ones so we don’t waste your ad spend. We have a proven system. If it doesn’t work, we tweak your funnel.
We do this, because unlike other agencies, we ACTUALLY care about the results we produce.
Data Driven Decisions
TEst, launch, scale
We use google’s 3 headed monster – search, shopping and display retargeting to squeeze profit form your advertising dollar. Manual bidding, optimise data feeds for maximum visibility of your PLAs. Scroll-stopping images, the right message, audience and campaign structure for display.
How it works
Our Proven System To Convert Cold Traffic Into Paying Customers
① Tell Us About Your Business
③ Optimize & Scale
Monthly Retainers Are Out Of The Question.
If You Are Not Profitable, You Don’t Pay. Please Only Apply If You Are Making >$30k/PM.
- Campaign Set-Up Charges Included
- Google Search Management
- Google Shopping Management
- Google Display Retargeting
- Google Shopping Data Feed Set-Up
- Youtube Ads (Only if it makes sense for your brand, we have in-house video creatives capabilities)
- Budget Testing, Optimization
- Monthly Performance Audit Reports
- Unlimited Ad Spend, we scale to as much as your supply chain can handle
- Dedicated Slack Channel For Support
- No retainer, charge 30% of ad spend
- Only for those making >$30k/pm
You may have some questions.
We answer them here.
Why do google ads?
- Google Ads is a search based marketing engine is effective to bring in top of the funnel, middle of the funnel and bottom of the funnel traffic.
If your product already has demand in the marketplace or is ‘generic’ per se, meaning there are OTHER businesses that may sell something similar, google ads is a very effective way to drive sales at a very profitable clip.
The best part is — not many businesses ACTUALLY KNOW how to operate google ads effectively and at scale because it is complicated – so it is very cost effective because we can outbid your competitors easily.
Landing Page - Yes Or No?
When we start running your google ads campaign and if the campaigns do not lead to conversions – we will strongly advise you to change your landing page – so that you get a better ROI.
This is because the traffic is correct – just the page itself is not able to convert the traffic we drive into a paying customer.
If you want to change the landing page yourself – you have the option to do so.
However, around 80% of our clients actually opt to hire us to build our their landing pages that we use for google ads because we know how to make it optimized to sell.
What is involved in the campaign set-up?
- Hardcore Keywords Research, Negative Keywords, Creative & Professional Text Ad Design
- Implementing Site Links Extensions in Ad Design
- Implementing Phone Extensions & Local Ads Extensions
- Mobile Ads Implementation
- Campaigns & Ad Groups Creation (Search campaign, Display & Remarketing)
- Negative Keywords Insertion at Ad Groups & Campaign Level
- Campaigns Optimization to get best ROI (Optimization of keywords, ads, bids)
- Conversion (Sales) Tracking Setup & Google Analytics Setup.
- Regular Monitoring, Tracking & Optimization.
- Competitor Analysis, Sales / Leads Tracking & Improvements.
- Reporting with all necessary metrics.
What do we do during the optimisation stage?
- Improve the important Key performance metrics:
- Cost / Conv
- Conversion Value
- CTR (Click through rate)
- Average Position
- Avg cost per click
- Daily Optimization of all campaigns, adgroups, keywords & text ad copies
- Daily bids adjustments at following levels:
- Campaign level
- Adgroup level
- Keywords level
- Keywords filtration
- Increase traffic on converting keywords
- Decrease traffic on non converting keywords
- Check posiive keywords from “Search terms” section
- Check negative keywords from “Search terms” section
- Text Ads Optimization
- Replace the low CTR Ad copies, with new ones
- Find out what words are converting in Ad copies
- Test atleast 1 new ad copy, every week.
- Testing of minimum 4 Ad copies, in an adgroup
- Campaign setting optimization
- Testing different ad scheduling
- Testing different geographic locations
- Testing different demographics
- Testing different placements sites, in display network
- Testing different Ad Delivery Type
- Testing different Bidding strategies & CPA targeting
- Adwords Account Level Optimization
- Testing the ROI within campaign types: Search, Display, Shopping, Remarketing, Call-only
- Shifting of budget to high ROI areas
- Focusing on week campaigns, either improve Or else pause them
What do I need to get onboarded?
1. First, select your plan and pay.
2. You will be guided to the onboarding process where you will give us permission to your google ads account + google merchant centre (if shopping) + google analytics account + telling us more about your business + keywords you want to bid on.
If you require us to install conversion tracking for you, expect to give us access to your shopify store account so we can install google ads conversion tracking for you.
This entire process will be guided with videos and clear instructions – so do not worry.
3. We will immediately set you up and start launching your ads within 3-5 days. The faster we can go to market, the more data we have and the faster we optimize.
Google ads takes awhile to optimise so we need to get going as soon as possible.
What customer information do I need to give?
- Your most profitable products/audience segments
- Keywords you want to bid for
- Your marketing KPIs and target ROAS
- Your ideal customer persona and age groups
What happens if my ROAS is not ideal?
- The product/landing pages are not converting, mobile optimized
- The page speed is slow
- There is a problem with the checkout
If any of these issues arise, we will notify you during the testing stage (early stages of the campaign) so that you can make changes.
If you would like us to help you build out your product/landing page, do let us know.
If not, we will just give you recommendations to change.
More importantly, we will always have your best interests at heart. So if we see any red flags in your sales funnel, we will notify you ASAP.
In the case that you are unhappy about the results that we produce for you – please bring them up to your account manager and we will sort this out.
Getting you results is our number 1 priority.
Is there a contract?
Because marketing and sales are the lifeblood of any business, we hope to be working with you for a long time to grow your company.
This is our pledge to you: we ONLY CARE about delivering results so you can grow your business. We understand this – because thats the only thing that keeps us in business.
What if i want to do facebook advertising?
We provide facebook advertising but only to a select number of clients whom we deem fit.
Facebook advertising is only suitable for certain types of businesses and we will assess on a case-by-case basis.
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If you feel like we are not producing results, you can always cancel anytime.
Grow your business consistently and predictably.
Business should not be hard. All you need is just a proven system to turn cold traffic into paying customers. Allow us to help you grow your business.
Satisfaction guaranteed. Cancel anytime.